Monday, September 8, 2014

5 Interesting (living) Designers

Jessica Hische


1. Jessica Hische: Graduated from Temple University in 2006. She works with print design, web design and type design. Some of Jessica's clients include Wes Anderson, Tiffany & Co., The New York Times, Target and many more. 

(Source: jessicahische.is)







Bruno Monguzzi

2. Bruno Monguzzi a Swiss Graphic Designer. He learned Gestatlt psycholgy, typography and photography courses in Londsn. He joined Studio Boggeri which was the leading advertising agency in Italy around 1961. His most significant projects were the posters fo rMuseo Cananance d' Arte. 

(Source: eyemagazine.com)





3. Armin Hoffman started his career by teaching at Gewebesschule Basel School of Art. He had a large portfolio varrying from books, stage sets, logos, typography, and posters. All of his work had simplicity as well as complextiy with a lot of abstraction. He is well known for his posters and the use of color and fonts. 

(Source: aiga.org)





4. Steffan Sagmeister owns and runs a NYC design firm called Sagmeister&Walsh. He studied Graphic Design in Vienna. He teaches graduate students in New York. He has worked with the Rolling Stones creating album artwork.Most of his work is for the music industry although he has experimented with packaging, branding and graphics.

(Source: aiga.org)


5. Wim Crouwel is a Dutch designer. Became a founder for Total Identity. Created Posters, catalogues and exhibitions for a museum in Amsterdam. He has worked as a designer, museum curator, He created a new typeface called New Alphabet which only uses horizontal and verticle strokes. Most of his work is famous for using grid based layouts.

(Source: designmuseum.org)

Adrian Frutiger and the Univers grid

Who is Adrian Frutiger, you say? Well let me tell ya. He is only one of the most influential and crucial people of the Typography world! Early on in his life he studied under Walter Kich and Alfred Willmann at an art institute in Zirchi. He has created over 30 different typefaces. Two of his most famous typefaces being Frutiger and Univers (the one we are currently using in class).  His later work has included creating watch faces for a Swiss watchmaker. Univers is a large family font ranging in many weights and styles. The Univers grid looks something like this:



The grid is a chart that helps organize the large family font into the different variations of kerning, stroke weight and how much the text is condensed or extended.